Everyone from federal agencies to grassroots advocates wants to protect consumers' online privacy, but a new guide released today shows surfers how to guard their own personal data in cyberspace.
The Net has brought up new concerns about how consumers' personal information is collected and used. The security of online financial transactions and email also is at issue.
Still, consumers need to watch out for themselves, cautions the Interactive Services Association, which released the guide.
"Going online opens a window to the world, but it also raises concerns about who may be looking back at you through that window," Linda Golodner, president of the National Consumers League, said in a statement. "This new publication helps consumers learn how to protect their privacy, and that of their families, as they enjoy all the good things that the Internet and online services have to offer."
Protecting Your Privacy When You Go Online explains how personal information is gathered electronically and how to safeguard email and children who venture onto the Net.
The hard copy of the guide is free by regular mail, though the digital version is the same. It offers the following quick tips: