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A bikini for your iPod

Pacific Design's case is an exercise in marketing

Mike Yamamoto Staff Writer, CNET News.com
Mike Yamamoto is an executive editor for CNET News.com.
Mike Yamamoto
Mila Bikini Skin

If the sun rose today, it must mean another new iPod case is around somewhere. Voila! Here's one now.

Although we're loath to post another item about another accessory, this one at least looks more stylish than the usually mundane case. And you've got to hand it to the people at Pacific Design for getting "bikini" and "skin" into the name.

The "Mila Bikini Skin" is thusly named for its "fun bikini shape," according to iLounge, and "allows you to attach your iPod to virtually anything." The $20 case, which includes a built-in stand, comes in "Frost White" and "Mango Orange." Marketing, as they say, is everything.