may be working on a smart speaker of its own.
Samsung is developing a smart speaker powered by its Bixby voice assistant, reported The Wall Street Journal on Tuesday. The speaker, code-named Vega, has been in the works for more than a year, according to the Journal's sources, but many features and specifications are still being decided. There's no timing yet for the device's release, said the report.
A spokeswoman for Samsung said the company doesn't comment on rumors or speculation.
Samsung would be joining a crowded field, going against smart speakers like the
. These voice-activated, stationary speakers can be used in a kitchen or living room, to play music, order a pizza, dim the lights or even tell a knock-knock joke, all without having to look at a screen or use your hands.
Many tech companies now expect smart speakers -- not phones -- to become the hubs that power your future
. The devices are expected to surge in popularity, with global sales reaching 15 million units by 2020, up from just 1.8 million last year, according to Strategy Analytics.