Because the shareholders make the decision we learn over time to make such decisions with care.
Shareholder? That's the folk that are investing in the business. Could be you or someone else.
Why would you let others make decisions like this for you about your money?
For me, making a final decision is the most difficult part in deciding for a business strategy. Thinking if that decision lands me in the right spot. And if it would help me in getting any profit. I have searched for platforms to help in decision making. Anyone else consider it a hurdle in starting a business?