that dosen't mean you won't get your TV. I bought my Sony 60" XBR-2 from a company called Bajangles who wasn't an authorized dealer and eventually got my TV. Sony will also honor their warranty even if you get the TV from a non-authorized dealer. The reason these guys get the sets is that authorized dealers move them out their back door to them for reasons I won't bore you with unless you want me too. The guy you mentioned's price is so cheap that you will probably either end up with a refurbished unit or because they sold you enough over priced add on's to make it profitable. (expedited freight, overcharging for the extended warranty, etc.) If it's new and you don't buy the add ons, I doubt you'll ever see the TV at that price. In my case, I told them I didn't want the expedited 2 week delivery for an extra 350+ and would wait the 6 weeks for their advertised prepaid freight price. I only bought the warranty after they dropped the price from the 699.00 they were asking to the 240.00 I could buy the same warranty for elsewhere. Because I knew the dealer cost of my TV and because I knew that they weren't charging enough to even cover the delivery charges, I never expected to get my TV. 6 weeks went by, I called, and got the standard excuses about freight damage and that they were heavily backordered. Jerry, the owner, encouraged me to cancel my order which I did. I then gave Bajangles a negative 1 star review on Nextag, and to my surprise, Jerry was concerned about his star rating. He called me up a day after it posted and said he found me a TV and would ship it to me if I went back and rerated him to 5 starts on Nextag. I agreed and had my TV a week later. He didn't even charge my credit card until after I had signed off with the delivery driver, which I still find hard to believe. So, after 2 months of waiting and a lot of hassle, I saved somewhere between 800 and 900.00 from the best price I could get in Dallas.
So I guess you have to ask yourself, "Do I feel lucky"?