Life's about to get a bit more frustrating for Google's international Google Maps teams. That's because regulators in Italy have mandated that Google take additional measures to warn local populaces when its Street View cars are out and about?and, more importantly, taking pictures of unsuspecting passersby and locations alike.
According to Italian newspaper La Stampa, Google will now have to ensure that its Street View cars are clearly and obviously marked?as if the giant cameras on top weren't enough of a giveaway.
The company will also have to publish in local papers and issue reports across the radio whenever and wherever it plans to use said cars to snap new images. A three-day warning is being demanded by regulators, hoping that it will be enough of an advanced notice for those in the path of the exact locations where Google's Street View cars will be operating.
"There has been strong alarm and also hostility in a lot of European countries against Google taking photos. We have received protests even from local administrations," said Privacy Authority President Francesco Pizzetti.
The move comes right in the wake of Google's big admission Friday that its Street View cars had unintentionally collected data from unsecured wireless networks during the performance of their street-snapping tasks.
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