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Main goal of a Web Site

by mirzahat / April 12, 2006 6:24 PM PDT

I am a big fan of usability. My goal is to enhance the web site of our small company. We are a small translating office from Bosnia and Herzegowina. But, in the real sense, what does "enhance a web site" mean? I do not think about enhancing the graphics and flash on the site. The main goal of the site is simple: get more visitors over the internet. For me, enhancing a web site means first of all:
- improve the search engine ranking for the web site
- improve usability
- improve download time

You can take a look at the web site: www.kancelarijahatipovic.com

So, please let me know the following:
- Is the site easy to navigate?
- Is the site easy to understand?
- Can the site be downloaded fast?
- Does the advertising on the homepage look unprofessional?
- What can I do to improve the search engine ranking?
- What on the site can be considered "ugly"?
- What on the site can be considered "unprofessional"?
- Is there a way to implement online paying system for the site (consider that we are located in Bosnia and Herzegowina)?

Thanks in advance.


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Links to an expert on such.
by R. Proffitt Forum moderator / April 12, 2006 9:08 PM PDT
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A site that may interest you:
by scott_789 / June 1, 2006 9:53 PM PDT

Here's a site that may interest you: www.webpagesthatsuck.com --- Web Pages That Suck - learn usability and good Web design by looking at bad Web design

It's more serious than it sounds. There's a lot of good info there and Vince Flanders really knows what he's talking about.

You do have the right idea, a web designer that frequents there often quotes Antoine de Saint-Exuper; "Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away."

With that in mind; you might want to remove the counter on the main page. That's a little outdated.

Your download page has spelling errors (I didn't look much further than that). The "slikaPrograma.jpg" on that page looks like it's covering something else, as well.

Your pages do not validate to W3C standards. (Actually, after glancing at the source code, removing the counter may take care of some of them.)
You'll need to put a DOCTYPE declaration at the top of the document.

You may want to make the top banner image a clickable link back to your main page (www.kancelarijahatipovic.com), I didn't really see a way to navigate back to that page from the other pages. (That's where your search box is, after all!)

Other than that, the layout is basic and simple, which does look professional. You are also correct in not using Flash. It is a useful tool for some things, such as animated demostrations (www.curlingbasics.com for example), but other that that it's unnecessary fluff.

As for the rest of your questions, again; take a look at Web pages that suck. There's a lot of info there.

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I forgot to mention...
by scott_789 / June 1, 2006 10:09 PM PDT

Using flag images for different languages is considered by many to be acceptable and even professional, as long as it is in text form as well (which you have). You're on the right track!

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