Here in the UK iTV is a tv station/channel, I spent a while wondering why on earth Apple would be making games for iTV, until it clicked they were talking about the iTv.

I'm having a slow night, but the article quite interesting, I remember reading a few years ago in Macworld about some patents Apple had relating to games consoles. I think one of the patents was about each player having their own sound/headphones, which makes you wonder about the potentially patent in-fringing speakers on the Wii-mote.