The specific part of the instructions I didn't follow was about installing the supplied software. Instead I installed CDBURNERXP then plugged in the drive, waited for it to show up and then used CDBURNERXP. Installing their software seemed to mess up so I (painfully) removed that and went with other titles.

I'm seeing this problem mostly with Vista 64-bit. Many expect these suppliers to support you. Nothing could be farther from the truth.