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How To Optimize Avada Theme To Increase Ranking On Google

by Mariaabbot / April 28, 2015 7:16 PM PDT

Hi,

I have avada wordpress theme which i want to optimize to make it user and search engine friendly.Is there any tool which i could use to increase ranking.

Thanks

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All Answers

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Answer
Re: theme
by Kees_B Forum moderator / April 28, 2015 7:33 PM PDT
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Answer
Answer from sheila without link.
by Kees_B Forum moderator / April 28, 2015 7:36 PM PDT

WordPress is a powerful web software that is used to design a blog or power a website. So now that you have chosen the Avada theme to give a unique look to your business website, have you optimized the theme to make it easy for the search engine to rank the site? You can easily optimize Avada theme to increase the ranking of your website on Google or other search engines. Want to know more about the optimization process, keep on reading.

Clean Code
While customizing your WordPress website, you may break down some norms laid down by different organizations. Therefore, in order to make sure that your website rank high on the search engine, validate the site's code. Validation is vital to make sure that the web pages are interpreted in a same manner by the search engine, online visitors, and users. Different errors in the code can prevent the search engine from ranking the site accurately. Thus, make sure that the Avada theme does not have too many of CSS and JS codes.

Light Weight Theme
If you want to optimize your Avada theme remember that it must be small in size. Google and other search engines often rank a slow working website low in the search results and if the theme is heavy, it will definitely increase the loading time of a website. So make sure that your Avada theme is small in size and does not increase the website loading times. Before installing the theme be aware of its size.

Content Matters
In the search engine optimization field, content matters a lot and is regarded as the king. Remember search engines cannot see the website rather they can read the site. The content on the website tells the search engine whether a particular site is relevant to the users queries or not, whether it explains, educate, share and attract users or not. Therefore, it is important that your WordPress website with Avada theme have relevant and unique content for the search giant, Google to examine the site and give it a good rank.

The Effect Of sliders
So did you include sliders on the home page after installing Avada theme? If you did, this may have a negative effect on the SEO. Sliders on the home page can increase the loading time, thus lowering the rank of your website. Secondly, multiple H1 heading are included on the page with the use of sliders, which according to search engines is not a good practice. While sliders may make the website look attractive, it isn't a great choice according to SEO experts.

Use targeted Keywords and Meta Titles
The search engine will not rank your website according to its design, rather it is evaluated according to the words. Use obvious keywords that are used by the online users to find services or products online. Make sure that you use similar words in your links and meta title that are used in the rest of the content. If you want to optimize your Avada theme, ensure that your site has good description, relevant keywords and content that will make it easy for the search engine to crawl the website.

Avada is a multi-purpose and fully responsive WordPress theme. It gives you the opportunity to customize the website according to your requirements. So design a unique looking and user-friendly website with the Avada theme and get your website ranked high on the search engine by optimizing the theme.

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Answer
You could try a plugin
by Sovereign Forum moderator / April 29, 2015 8:07 AM PDT

like WordPress SEO so that you can customize and optimize pages/post for search.

~Sovereign

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Answer
Optimization Resources for Avada
by esclivre / November 23, 2015 10:00 AM PST

Dear Mariaabbot,

As said by our colleagues, many aspects contribute to a website be search engine friendly and user friendly. There are too much to study about it, but, I recommend you start at Moz Beginners Guide to SEO.

After them, serious think about using at least a plugin to improve your SEO, like Yoast SEO or All in One SEO Pack there are many others good options.

Especific at Avada, I recommend you to see the Avada docs about optimization and pay some attention to the Advanced Option menu at Avada theme options. There you can enable/disable theme features and plugin support that will impact directly at you site speed. The tip is to disable everything you will not use!

Consider also to use a cache plugin, like W3 Total Cache which is one of the most famous. It is a little advanced, but you will sure get there. Here are some docs about Wordpress Caches.

We use Avada ourselves, those content are code changed, but the main points are those I wrote to you.

Finishing now, take a look at Google Webmasters and Page Insights which are great pack of knowledge in search engine and user friendly studies.

Hope those little ideas help you in your studies.

Best Regards.

Pedro Halbritter

Note: irrelevant links to posters own site removed by moderator.

Post was last edited on November 29, 2015 3:40 AM PST

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