...as it is now, many sellers have a mutually-assured destruction view when it comes to feedback (as in, "I'm gonna wait and make sure the buyer leaves me positive feedback before I leave the same for them".)
2. Add 'Seller Feedback Rating' to search filters (e.g., "I only want to see results from sellers with at least 95% positive feedback")
I'm glad V called-out eBay's feedback system on the 2/26 podcast.
I've been a user of eBay since 1999 and I'm just dismayed by eBay's lack of innovation in general. Specifically, their feedback system hasn't changed materially since it began despite obvious flaws. This hurts eBays users and ultimately eBay themselves.
Some improvements in feedback that I'd love to see...
-Weighted feedback: as V pointed out, someone that sells a 99 cent CD can earn a positive feedback point as easily as someone that successfully sold and delivered a $1000 computer. This makes no sense and a company with eBay's resources should be able to re-engineer this system.
-improved identity verification: one of the deterrents for fraudulent transactions is that if one ruins their ebay reputation, they ruin their ebay experience. i.e. a seller with cruddy feedback can't sell their goods at full value and if you have cruddy feedback, you may have trouble buying things on eBay as well.
Problem is,eBay has little-league ID verification so people can defraud, ruin their ebay userid, get a new userid, defraud, repeat.
I could go on and on, but the above are two major issues that I'd like to see eBay address. They haven't in 7 years and the chances of it happening seem to be dimmer than the prospects of Un-DRM'd music..
What other improvements can eBay make?