Sum it up in one line please.
The iPhone has the distinction of not only having a single mobile system, but also rely on hardware of his own. The Cupertino giant has always developed its own chipset to get the best out of communication between hardware and software. It is no denying that the Apple A9 is one of the most powerful on the market today and offers great performance even bringing a dual-core solution, but it seems that Google also think that such an implementation would be the best for Android.
The Android suffers from a serious problem of fragmentation, where we still see several sets with old editions with two or more years in the market. Much of the fault lies in the indifference of manufacturers who do not update their products, especially low cost. But the big hardware flexibility also ends up hindering this process, since there are an endless sea of drivers and libs needed to make the system use the hardware efficiently. And often, a particular component such as CPU, GPU or camera ends up not getting a required update, which prevents such smartphone is upgraded to a newer version of Android.
Google wants to ally with large market makers to develop a specific and focused hardware for Android. It would be like an Apple A9, where the company could write the little robot code upon a "more closed" architecture, ensuring a better optimized system. Of course, this would end with a strength of Android: the flexibility of having hundreds of different options to suit the tastes of everyone.
What Google is looking for this chipset? According to the source, the search giant is partnering to bring a high-capacity sensor cameras. Ensuring capture photos at an incredible speed even when you are doing a film in high resolution. Google also want a lot of RAM and storage, as well as a coprocessor to take care of the sensors and reduce battery consumption, we see the M9 in Apple A9. This coprocessor would also be responsible for managing the Google Now being active all the time without compromising battery.
However, the company face a number of barriers in the way. The first is the restriction to be imposed on manufacturers like Samsung, LG and Sony, for example, that no longer have the freedom to choose the hardware of their products, in addition to making all smartphones very similar in terms of specifications. In addition, Qualcomm and MediaTek, which tend to value their own over IP technology would no longer make money from licensing its technology acquired by other companies. Ending a lucrative business that would not make sense. Google is seeking the support of someone you can not have too many on your side in this new venture.
Google has always tried to have control over what each manufacturer is on top of Android and failed badly. Trying to control the release of smartphones to determine the hardware that will be used also tends to another failure. She needs to understand that follow the path of Apple is very risky, but who knows the child can not use this new hardware to standardize the Nexus line? Try to keep control on their own cell phones would be a much easier task to force others to do what she wants.