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How to buy a new iPhone 11 and 11 Pro right now

Apple's iPhone 11, 11 Pro and 11 Pro Max are now on sale. Here's how to get them from every carrier and major retailer.

Jason Cipriani Contributing Writer, ZDNet
Jason Cipriani is based out of beautiful Colorado and has been covering mobile technology news and reviewing the latest gadgets for the last six years. His work can also be found on sister site CNET in the How To section, as well as across several more online publications.
Jason Cipriani
4 min read

Apple's three new iPhones.

Angela Lang/CNET

Apple's new iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max are now available in stores, as well as online. The launch coincides with the reopening of Apple's Fifth Avenue New York City store. The trio of new iPhones arrived a day after Apple released iOS 13, and announced iOS 13.1 will be available Sept. 24. 

Currently, all configurations of the iPhone 11 Pro and iPhone 11 Pro Max are shipping between Oct. 11 and Oct. 18, while the standard iPhone 11 is showing ship estimates of Oct. 2 through Apple's online store. At this point, you might have better luck visiting an Apple Store, retailer, or wireless carrier if you want to get your hands on an iPhone 11 as quickly as possible. 

In the meantime, here's everything you need to know about ordering the new iPhone  -- including which is the cheapest US wireless carrier for your expensive new iPhone, and the best deals we could find to help you save some cash on the new iPhones

Watch this: iPhone 11 Pro and Pro Max are packed with camera features

iPhone 11 prices

iPhone 11 $699, £729, AU$1,199 $749, £779, AU$1,279 $849, £879, AU$1,449 N/A
iPhone Pro $999, £1,049, AU$1,749 N/A$1,149, £1,199, AU$1,999 $1,349, £1,399, AU$2,349
iPhone Pro Max $1,099, £1,149, AU$1,899 N/A$1,249, £1,299, AU$2,149 $1,449, £1,499, AU$2,499

When can I buy Apple's new iPhones?

Now! The first batch of preorders will arrive the same day as the new iPhones hit stores, Sept. 20, but later preorders may arrive up to a few weeks late through mail. You can also go to your carrier, Apple store or other retailer partner to purchase a phone on or after Sept. 20.


The new colors of the iPhone 11.

Apple/Screenshot by Caitlin Petrakovitz/CNET

What colors will the iPhone 11 come in?

The iPhone 11 is available in six colors: black, green, yellow, purple, red and white. 

The iPhone 11 Pro and iPhone 11 Pro Max is available in midnight green, space gray, silver and gold.

iPhone 11 and 11 Pro in all their new, vibrant colors

See all photos

What will it cost me? 

iPhone 11

  • 64GB: $699, £729, AU$1,199
  • 128GB: $749, £779, AU$1,279
  • 256GB: $849, £879, AU$1,449

Order at: Apple | Apple UK | Apple Australia | Verizon Wireless | T-Mobile | AT&T | Xfinity MobileBest Buy | Target | Walmart | Sam's Club |

iPhone 11 Pro

  • 64GB: $999, £1,049, AU$1,749
  • 256GB: $1,149, £1,199, AU$1,999
  • 512GB: $1,349, £1,399, AU$2,349

Order at: Apple | Apple UK | Apple Australia | Verizon Wireless | T-Mobile | AT&T | Xfinity Mobile | Best Buy | Target | Walmart | Sam's Club |

iPhone 11 Pro Max

  • 64GB: $1,099, £1,149, AU$1,899
  • 256GB: $1,249, £1,299, AU$2,149
  • 512GB: $1,449, £1,499, AU$2,499

Order at: Apple | Apple UK | Apple Australia | Verizon Wireless | T-Mobile | AT&T | Xfinity Mobile | Best BuyTarget | Walmart | Sam's Club | 

Apple Event: See the iPhone 11 and Apple Watch Series 5

See all photos


Order direct from Apple

You can order your new iPhone through Apple's website and the Apple Store iOS app. Here are the direct links to the Apple UK store and Apple's Australian store.

Best Buy

Best Buy's landing page includes a trade-in tool that will give you up to $550 for your old phone. 


Walmart is carrying the iPhone 11 lineup and is offering $50 off each model. The iPhone 11 will be $649, the iPhone 11 Pro $949, and the iPhone 11 Pro Max $1,049. Existing Verizon and AT&T customers can preorder through Walmart's website and have the phone shipped to your home. New and existing Sprint, AT&T and Verizon customers can order online and pick up the phone in store, if you'd rather go that route. 


Target has more than just the generic landing page that other retailers are showing. The official pages for the iPhone 11 and iPhone 11 Pro are live, letting you view colors and storage options but you can't order yet. Target typically begins selling new phones on launch day, so in this case Sept. 20. 

Sam's Club

If you're a Sam's Club member and you preorder the iPhone 11 between Sept. 13 and 15, you'll get a $200 gift card when you activate on an installment plan between Sept. 20 and 22. 

US carriers


Verizon opened preorders alongside Apple. The iPhone 11 starts at $29.16 per month for 24 months. The iPhone 11 Pro will set you back $41.66 a month, and the iPhone 11 Pro Max will cost $45.83 per month -- both over the course of 24 months. Verizon is giving new customers who switch to the carrier a free iPhone 11, or $700 towards any new iPhone with a trade-in.


T-Mobile will give new and existing customers up to 50% off an iPhone 11 or iPhone 11 Pro with the trade-in of an iPhone 7 or newer, but you'll need to call to place your order for now. The website isn't accepting orders just yet. You can read the full breakdown of iPhone trade-in values at T-Mobile here


Sprint's preorders are now live, and you can get an iPhone 11 Pro Max for as little as $16.67 a month with an eligible trade-in. There's a lot of fine print on Sprint's promotions, so make sure to double-check requirements before confirming your purchase.  


AT&T is offering a buy-one-get-one-free promotion. Anyone who activates a new line of service and purchases any iPhone 11 model will get an iPhone 11 for free. 


Verizon's prepaid brand Visible will start selling the new iPhones on Sept. 20. Orders will get a $200 Mastercard credit you can then use towards the overall cost of your phone, or to spend wherever you'd like.

Xfinity Mobile

Xfinity Mobile is giving customers a $250 gift card when you purchase an iPhone 11 and activate a new line of service. 

As more retailers and carriers announce their preorder plans, we'll update this post with the latest information.

This story was published earlier this week and has been updated with new information.