Microsoft plans to hold a consumer press event in New York next month that will serve as, among other things, a formal kick-off for Windows Phone 7, CNET has confirmed.
The October 11 event isn't a pure Windows Phone launch, but rather a consumer-focused "open house" similar to a , according to a source familiar with the company's plans. Further details on the October event were not immediately available.
While Windows Phone 7 will be a major focus, the open house won't necessarily mark the availability of phones running the new operating system. Devices running Windows 7 are being prepped by a number of handset makers, including LG, Samsung, and HTC, and are expected to hit the market starting next month. Some devices havefor sale from the Federal Communications Commission.
After--and several reboots along the way--Microsoft for Windows Phone 7 at the beginning of this month. The new operating system is a radical departure from past versions of the device, which were focused on business users. The aims to compete for the hearts and wallets of consumers by centering on design and ease of use, as well as connections to Xbox Live and the Zune music service.
While it has won plaudits for its improved design, the Microsoft operating system will find itself lacking several key technical features, including full multitasking and the ability to copy and paste. The company is expected, however, to launch a major ad blitz for the new phones and has been working hard to make sure there will beready for the device's arrival.