Technically Incorrect offers a slightly twisted take on the tech that's taken over our lives.
Tim Cook is a renowned dancer.
A legendary video of the Apple CEO waving his arms and moving his feet to Pharrell swept the world last year.
Could it be, then, that he's already been dancing with his AirPods in? It could.
In an interview with ABC's "Good Morning America" to be broadcast on Wednesday, Cook insisted that the AirPods won't fall out, as many have feared.
As ABC News reports, Cook said: "I've been on treadmills, walking, doing all the things you normally do. You know how you walk around with the earbuds and they're constantly getting caught on something? You never have that problem."
"The wires tend to help the earbud fall out," Cook said in an excerpt already posted. He explained that the wires apply weight that encourages the earbuds to eject.
He insisted that he's never personally had one fall out. Those fond of political speak will immediately leap to assume that he knows of others whose AirPods have dropped out.
But let's get back to Cook and his dancing. ABC News reported that Cook said he'd even danced with them in.
One must therefore wonder whether he's been dancing in his office or in the tiny slivers of spare time that exist in his life.
One must also wonder whether he's been dancing to One Republic, the band whose music he sang along to at the opening of last week's event.
It could be that he dances while flossing his teeth. It could be that he dances while cooking. The sheer freedom that the AirPods give him must open so many possibilities.
Apple didn't immediately respond to a request for comment.
The $159 AirPods are to be released next month.
I'm sure that many Apple fanpersons would appreciate it if the company could release a video of its CEO letting it all hang out, while the AirPods faithfully stay put.
It would simply be reassuring. Well, and entertaining of course.