Sony will quadruple-down on 3D when its latest series of LED-based LCDs hits stores in September. The new KDL-NX810 series is the company's fourth of 2010 to display in three dimensions, and while less expensive than two of its brethren are, it nonetheless doesn't come cheap.
Starting at $3,000 for the 46-incher, the NX810 models cost a few hundred bucks more than Sony's already expensive HX800 entry-level 3D models. The price difference pays for Monolithic styling--which we loved in the
Meanwhile, the NX810 lacks the extras you'll find on the step-up XBR models--namely the full-array local dimming LED backlight of the
Like the other non-LX900 Sony 3D TVs, the NX810 series require you to buy the glasses ($150 a pair--the same as Panasonic and Samsung) as well as a separate emitter to sync the glasses to the TV ($50--both Samsung and Panasonic build the emitters into their TVs). Sony's free 3D content offer includes free 'Meatballs' among other treats.
Sony reps tell us that we'll be receiving a 46-inch NX810 review sample soon. In the meantime, here are a few more details.
Sony XBR-NX810 features:
- Edge-lit LED backlight with local dimming
- 3D compatible
- Monolithic styling
- 240Hz refresh rate
- Bravia Video interactive suite with Netflix, Amazon Video on Demand, YouTube, NPR, Yahoo Widgets and more
- Built-in Wi-Fi connection
- Light Sensor
Sony KDL-NX810 series models:
- Sony Bravia KDL-60NX810: 60-inch (September, $4,700 estimated sale price)
- Sony Bravia KDL-55NX810: 55-inch (September, $3,700 estimated sale price)
- Sony Bravia KDL-46NX810: 46-inch (September, $3,000 estimated sale price)