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New Seesmic Desktop supports Facebook fan pages

Twitter client now will sync Twitter updates with status updates to Facebook "fan pages," a big deal for marketers using the two social-media services.

The new Seesmic Desktop app lets Facebook fan page managers update them in sync with Twitter.
Loic Le Meur / Seesmic

There are a handful of Twitter apps out there that can also update Facebook statuses, and no clear market leader, but the new build (version 0.6) of Seesmic Desktop may soon be the app of choice for marketers who use Twitter and Facebook for brand promotion. That's because it can now manage activity on Facebook's "fan pages" as well as personal profiles, meaning that the operators of these pages can update them in sync with Twitter accounts.

"With the Facebook Page feature, you have greater control on how you market your business, oversee your brand, listen to your fans and build your community," a release from Seesmic explained. Facebook, it should be noted, has launched its own feature to push fan page updates directly to Twitter.

If you're an ordinary Facebook user who doesn't manage any fan pages, Seesmic Desktop can also track status posts from those that you subscribe to.

Seesmic Desktop was built after parent company Seesmic, which had previously built a video-commenting company, acquired Twitter desktop app Twhirl.

Founder Loic Le Meur also announced that 2.5 million people have now downloaded Seesmic Desktop, and that Seesmic has partnered with Twitter image-sharing app Yfrog to be its default image provider. It's the second partnership deal for Yfrog in a month, having inked a deal with URL shortener Bitly a few weeks ago. That's probably disconcerting news for Yfrog rival Twitpic, once the unequivocal big player in Twitter image uploads.