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Shopify map shows our Black Friday spending in real time

Canadian e-commerce company makes consumerism look cool.

Michelle Meyers
Michelle Meyers wrote and edited CNET News stories from 2005 to 2020 and is now a contributor to CNET.
Michelle Meyers

It used to be Black Friday shopping would conjure up images of long lines and cash registers going ka-ching. Now we've got a real-time visual of the shopping mania.


Stats from around 2:30 p.m PT on Black Friday. 

Shopify/Screenshot by CNET

Canadian e-commerce company Shopify launched a weirdly entertaining real-time map that highlights transactions at the more than 600,000 merchants using its platform. The tool keeps a running tab of both sales and orders per minute.

At about 3:30 p.m. PT on Black Friday, global sales per minute ranged from about $430,000 to $450,000, whereas earlier in the day sales per minute were over $500,000. Orders per minute at press time are hovering at about 5,200.

At their peak, sales per minute hit $870,000, the company said. In total, Shopify merchants generated over $573 million during Black Friday.

Now let me go spend some money.

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First published Nov. 23, 4:37 p.m. PT.
Update, Nov. 24 at 9:21 a.m. PT: Adds more information from Shopify.