Deep down, we knew it would come to this. Samsung, Sony, HTC, Sky, Nintendo: these brands may talk a good fight, but when push comes to shove there are only two tech megacorporations capable of total domination.
Microsoft and Apple. It's the oldest grudge match in tech history, and it's bubbling up once more in CNET UK's Greatest Gadget tournament, as Apple's iPhone squares off against Microsoft's Xbox 360.
Are you a Microsoft Minion? Or an Apple Acolyte? You must be a U.K. resident to score the ultimate prize in the epic tourney, an Xbox 360 with Kinect, but others can have their say on the voting page, and then let us know who you're backing in the comments, or on our Facebook wall.
Read more of "Apple vs. Microsoft in the Greatest Gadget final: Ultimate grudge match" at Crave UK.