Pokemon cards in such high demand, the company is racing to print more
There's been a spike in popularity for Pokemon TCG products as the company celebrates 25 years.
Pokemon on Wednesday said it's working to quickly print more trading cards after high demand and shipping constraints impacted availability. The company is celebrating its 25th anniversary, which has no doubt led to greater demand.
"In situations where there is limited availability, we are actively working to print more of the impacted Pokémon TCG products as quickly as possible and at maximum capacity to support this increased demand," the company said in a blog post. "Reprinted products are expected to be available at retailers as soon as possible."
The company says it's also amping up production for new Pokemon TCG expansions coming in the future, in order to increase product availability when they come out. "We will continue to reprint the products to replenish stock at retailers as soon as possible," the company added.
Fans are also reportedly having a hard time getting their hands on cards through Pokemon's partnership with McDonald's, in which customers have the opportunity to score cards in their Happy Meals. Several Twitter users and sites are reporting that scalpers have hijacked the event, reselling cards at much higher prices. Others have reportedly bought several Happy Meals to collect the cards and then throw out the food.