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Next James Bond Must Commit to 10-12 Years of Playing 007

"Not everybody wants to do that," one of the producers says.

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Gael Cooper
CNET editor Gael Fashingbauer Cooper, a journalist and pop-culture junkie, is co-author of "Whatever Happened to Pudding Pops? The Lost Toys, Tastes and Trends of the '70s and '80s," as well as "The Totally Sweet '90s." She's been a journalist since 1989, working at Mpls.St.Paul Magazine, Twin Cities Sidewalk, the Minneapolis Star Tribune, and NBC News Digital. She's Gen X in birthdate, word and deed. If Marathon candy bars ever come back, she'll be first in line.
Expertise Breaking news, entertainment, lifestyle, travel, food, shopping and deals, product reviews, money and finance, video games, pets, history, books, technology history, generational studies. Credentials
  • Co-author of two Gen X pop-culture encyclopedia for Penguin Books. Won "Headline Writer of the Year"​ award for 2017, 2014 and 2013 from the American Copy Editors Society. Won first place in headline writing from the 2013 Society for Features Journalism.
Gael Cooper
Daniel Craig as James Bond, taking aim with a pistol

Playing James Bond is a commitment.

MGM/Universal Pictures

No one knows who will play James Bond after Daniel Craig. But whoever it is better be ready to shoulder the role for years. Producer Barbara Broccoli told Variety the chosen actor will be asked to commit for a decade or more to playing Ian Fleming's legendary spy.

"When we cast Bond, it's a 10-, 12-year commitment," Broccoli said. So any potential Bond actor is probably thinking, 'Do I really want that thing?' Not everybody wants to do that. It was hard enough getting [Daniel Craig to do it]." 

Craig played Bond for 15 years and five movies, making him the longest-tenured Bond. His final role as Bond came in 2021's No Time to Die, the 25th official Bond film.

The producers told Variety the next Bond film remains several years off, and the search for a new star is in its "early days."

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