IMDb streaming service gets a content makeover
The free video streaming channel is also set to launch in Europe later this year.
IMDb TV, a free streaming video channel, will triple its number of titles in the next couple of months.
Amazon's IMDb TV is stepping up its content game. The free streaming service, formerly known as FreeDive, will triple its content selection to include thousands of hits like Captain Fantastic and La La Land, the company said Monday.
IMDb TV recently brokered deals with studios such as Warner Bros., Sony Pictures Entertainment and MGM Studios to bring more hits to the ad-supported service. Starting July 1, users can access Academy Award-winning titles such as Sense and Sensibility, starring Emma Thompson, as well as movies like A Knight's Tale, featuring Heath Ledger.
The service will also launch in Europe later this year. Viewers can access content via the IMDb website and the Prime Video app. The channel is also available on Amazon's Fire TV streaming devices, with over 34 million active users worldwide.
Marc Whitten, vice president of Fire TV, said usage of free apps has grown by more than 300% in the past year. The company said the service, which launched earlier this year, "has quickly become one of the top ad-supported apps on Fire TV."
Currently, the service features content ranging from horror movies to family shows to documentaries. Well-known series include Fringe, Kitchen Nightmares and The Bachelor.
IMDb didn't immediately respond to a request for comment.
