Current TV to broadcast Diggs, Twitters on election night
This isn't your mom's election coverage: live DJ sets, Digg headlines, and Twitter commentary will take over the youth-oriented cable network that Al Gore co-founded.
After broadcasting live Twitters during the U.S. presidential debate, Current TV had to go one notch higher for election night.
The cable channel, co-founded by former Vice President Al Gore, has partnered with both Twitter and social news site Digg for the evening of November 4, during which it will feature a "multimedia dashboard" with live messages from Twitter, headlines from Digg, and video from both Current and "video status update" start-up 12seconds.tv. In keeping with the network's young target audience, electronica act Diplo will be performing DJ sets throughout the night, too.
The funny irony is that Digg reportedly once walked away from a $100 million acquisition offer from Current.
"The new pace of democracy is real-time," Twitter co-founder Biz Stone said in a joint release. "Current is helping Twitter amplify the opinions, news, and trends that matter right now. Together, we're influencing more than media--we're evolving conversation."
Election night on Current will also feature (naturally) commentary, projected results, and a state-by-state map. So it won't be all fun and games and Kevin Rose, y'know.