Domino's Pizza plans to making ordering a hot, cheesy pizza as simple as a tweet.
The company announced on Tuesday that starting May 20, anyone who is craving pizza will be able to order a pie by simply tweeting the pizza emoji to @dominos. To take advantage of the new service, pizza-seekers will need to have set up both an online Domino's Pizza Profile and an Easy Order pizza choice. Once you have those two things established, you can tweet either the pizza emoji or the hashtag #EasyOrder to have your preferred pizza pie delivered fresh to your door.
"We want to make it as easy as possible for people to order from us -- and this is pretty darned easy," Domino's CEO Patrick Doyle told the USA Today.
The Domino's app already makes it as simple as a few taps to order a preferred pizza or repeat a previous order, and sending a tweet with an emoji is probably about as easy as it gets. Other social media sites are on Domino's radar as well, though Doyle stopped short of divulging which might be next to roll out emoji-to-order service.
Now, if only someone could make the beer emoji automatically deliver my favorite brew, or the ice cream emoji deliver a pint of my favorite flavor, I'd never need to leave the house again.
@dominos 🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕🍕— Anthony Domanico (@ajdomanico) May 13, 2015