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Canon PowerShot SX30 IS sports ultrasupermega 35x zoom

Canon's latest top-of-the-line megazoom is all about the lens--the world's first point-and-shoot to feature a wide-angle 35x zoom with optical image stabilization.

Canon PowerShot SX30 IS
Canon PowerShot SX30 IS Canon

There really isn't much to the Canon PowerShot SX30 IS beyond its megazoom lens, though that's all most buyers will care about.

It starts at a 35mm-equivalent 24mm and goes out to 840mm--a whopping 35x magnification.

Canon paired it with a 14.1-megapixel 1/2.3-inch type CCD sensor, which is the standard size you'd find in any point-and-shoot camera. As a result, the likelihood that the SX30 will be able to resolve fine detail at the telephoto end is small. But hey, if you're that far away from your subject and you don't want to spend thousands of dollars on pro equipment, this is probably the best you're going to do.

The rest of the features include semi-manual and manual shooting modes; 720p HD-resolution video capture with Mini-HDMI output; a 2.7-inch vari-angle LCD and an electronic viewfinder; and a rechargeable battery instead of the AAs you'd find in most full-size megazoom cameras. And because tracking your prey, I mean, subject, is difficult when you have that long of a lens, Canon added a Zoom Framing Assist button that'll zoom out and zoom back in so you can quickly find whatever went out of frame.

You'll be able to pick one up at the end of September for $429.99.