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60-watt LED bulb to break $15 mark, Lighting Science says

The omnidirectional LED bulb, in the traditional A19 shape of household incandescent light bulbs, is due to arrive in India by the end of the year and worldwide early in 2012.

Lighting Science sub-$15 LED bulb
This is the omnidirectional LED bulb that Lighting Science says will be priced below $15.
PRNewsFoto/Lighting Science Group

Lighting Science Group and Dixon Technologies India today touted an LED light bulb equivalent to a 60-watt incandescent that they say will hit store shelves with a price below $15.

The omnidirectional LED bulb, in the traditional A19 shape of household incandescent light bulbs, will become available in India by the end of the year and worldwide, including in the U.S., early in 2012, the companies said. It's the first in an expected series of products, including streetlights and industrial fixtures, that Lighting Science and Dixon plan to jointly manufacture and distribute.

Prices for LED bulbs meant to replace incandescents have been trending downward, but 60-watt equivalents typically have been priced at about $40 apiece. Advantages of LED bulbs include lower energy use and longer life.

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A spokesman for Satellite Beach, Fla.-based Lighting Science told CNET today that the bulb will consume less than 10 watts of energy and that its brightness, as measured in lumens, will be equivalent to that of a 60-watt incandescent.

The omnidirectional aspect of the Lighting Science bulb is also noteworthy. LEDs traditionally have been better-suited as spotlights and for other directional lighting uses. Companies such as General Electric and Cree also have been working on omnidirectional LED bulbs.

LED bulbs equivalent to 40-watt incandescents have been available in the U.S. for some time for under $18.

Dixon is based near New Delhi, India.

In their press release today, the companies put a heavy emphasis on the importance of LED lighting as a way to offset the growth in India's peak energy demands.

"As India undergoes an infrastructure transformation in the next few years, the country has an unprecedented opportunity to leapfrog the rest of the world by becoming an early, large-scale adopter of LED technology," Jim Haworth, chief executive officer of Lighting Science, said in a statement.