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Yahoo revives Flickr with photo-centric redesign, 1TB free storageYahoo's CEO Marissa Mayer unveils an update to the company's Flickr photo-sharing site. Among the changes are a redesign with larger images, the ability for users to upload full-resolution photos, and 1TB of free storage for everyone.
Tonight is about Flickr. It's about that other-- our brand and how we can make Flickr awesome again. We've made Flickr spectacular. For resolution photos up, for resolution photos down, when you upload and share your photos, you don't lose any fidelity. No one else does that-- no else does that by default for sure in terms of really preserving your photos and making them sharable in their full fidelity. We also have created an android app that allows your photos to be wherever. And this is an addition to our iOS app and PC. So wherever you are, whatever device, any screen, any friends, you can upload your photos, you can share your photos, Flickr works on all major platforms. And finally bigger-- the terabyte of space that's now available to our users. And earlier today we were going over various statistics. There's all kinds of fun ways to slice and dice this number. But the one that I thought was really striking is if we take the users that are in Flickr today, those 89 million users, and we scale them up to the terabyte, all the photos that have ever been taken in the world fit inside of it. We're allocating that much space. And now knowing do they fit inside of it, they fit inside of it 10 times over. So if we take all the photos-- yes-- so if you take all the photos ever taken in the entire world and uploaded them to Flickr, they would only take 1/10 of the space that's available to our current users. This is about putting lifetimes of photos on Flickr. And absorbing all of the beauty that is-- that is a photograph into our daily habits. I also think it's worthwhile to look at the before and after shots, because it helps you really understand how far the products come. So yesterday, this was the Flickr homepage, or actually an hour ago, this was the Flickr homepage. Now this is the Flickr homepage. It's all about the photographs. Yesterday, this was your photostream. Those photos that were being uploaded, this is what it looked like. Not very much about the photo, lots of wide space, lots of text. Now this is what your photostream, your profile page looks like on Flickr, a cover photo, full bleed images, and a justified view of photographs. In terms of the overview of your set, what we call your albums or called sets on Flickr, it used to look like this-- again not very much about the photograph-- today the view of user sets-- of a user sets looked like-- looks like this-- really exciting, very immersive. And of course viewing photos, which is what people do on Flickr, it used to look this. Again, not much about the photos-- a map, lots of comments, lots of blue links. We decided that when you're viewing photos on Flickr, it should be about the photos. So we're going to full justified photographs that really take up the whole screen, used the full resolution, and we embody that same thing with a full screen slide show available for your viewing and for your sharing on Flickr. And finally search, this-- of course search is near into your-- to Yahoo's heart, this is what search on Flickr looked like yesterday. And this is what search looks like today. Bigger images, more immersive, more expressive, a better answer to the users query. We're really excited about all of the updates to the interface, we think it makes me-- makes Flickr a much more awesome product.