Why Amazon wanted TwitchCNET's Bridget Carey explains the lure of video game streaming site Twitch and why Amazon bought it for nearly $1 billion. Meanwhile, Instagram launches a new video app Hyperlapse, and GoPro has gone to the dogs.
Behold the googlization of Amazon. I'm Bridget Carey and this is your CNET update. [MUSIC] Amazon announced that it is spending nearly one billion dollars to buy the game streaming service Twitch. It's, like a YouTube for people who, just want to share footage of themselves playing video games. It's often live streamed. With this acquisition, Amazon is taking another step in becoming more like Google. Amazon now owns a video network with a dedicated and engaged audience. Just look at the numbers. Back in 2013 Twitch reported that viewers watched about an hour and 45 minutes of video on the site per day. It gets 55 million visitors a month. And more than half of those users. Spend more than 20 hours a week on twitch. Last year, it exceeded a total of 6 Million videos broadcasted and a number of videos uploaded keeps growing now that the PlayStation 4 and XBox 1 make it easy to send your game play to Twitch with the push of a button. If this whole trend of watching others play video games seems odd, well there are few reasons why its popular. Some watch for the competitive gaming like tournaments. Some gamers are very entertaining with commentary as they play and some gamers just like to show off. Maybe they'll play through a level really fast and sometimes it's just weird. There's currently a popular stream called Fish Plays Street Fighter where a fish tank is rigged with cameras. So if a fish swims to a certain spot, it triggers the character in the Street Fighter game to jump or kick. The audience is just what Amazon is looking for. The average age is 21 and many users pay a subscription to support their favorite entertaining gamers. I'm sure Amazon hopes to get this demographic interested in playing games or watching Twitch. On the Fire TV streaming box, and the Amazon Fire phone. Switching gears to non-gaming videos, Instagram has a new app for recording and sharing smooth time lapse videos, even while you're walking or driving. It's called Hyperlapse and Instagram has programmed it so, even if your hand isn't still, it stabilizes the footage so it doesn't look too shaky. You can set how fast you want the playback, and then share a fifteen second clip to Instagram. If you want video from a different perspective, how about strapping a GoPro, to your doggy? GoPro is now selling a $60 camera harnesses for dogs called the GoPro Fetch. You can capture your best friend's perspective. And cat lovers, you don't have to feel left out of the pet tech. There's a GPS tracking collar, just for cats. It's called the Pawtrack. The creators in London are raising money on Kickstarter and are planning to sell it in November, for $125 with a $10 monthly tracking fee. That is your tech news update. You can always find more at cnet.com. From our studios in New York, I'm Bridget Carey.