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Oculus Rift and Touch get price cutOculus announces new $399 price for its Oculus Rift VR headset.
Rift pioneered VR magic to the world, and touch changed the game by giving us hand presence in VR. With such high fidelity that you can naturally do things like throwing and catching a frisbee with. While flying why not in zero gravity, or holding a comic book in your hands and flipping through the pages just like the real thing or scaling a cliff with your own hands and then why not taking a quick break, To check out the scenery. This past July, we launched the Summer of Rift promotion. And we ran it for a few weeks. It was a huge success, and the Rift community grew a lot. [BLANK_AUDIO] Now check this out. We're making a bold move. We're setting a new permanent price for oculus rift and touch. Starting today, rift and touch will be available for $399. [APPLAUSE] The best VR system, now at the best price, period.