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Be prepared for Amazon Prime Day on July 12Amazon Prime Day is back this year with a new design and focus so be sure you know when to pull the trigger on a sale or hold off altogether.
Amazon Prime Day is July 12th. Should you care? I guess. I mean, Prime Day 2015 wasn't exactly the bargain that Amazon made it out to be. It was also kind of a mess to navigate and the deals weren't the best. I think I bought a Dust buster. Primeday is only for Amazon Prime subscribers so if you don't belong to the club, this information is completely useless to you. Amazon says it has learned from last years shortcomings, and is going into Primeday this year with a fresh set of eyes. Sales will focus on TVs and toys, and Amazon is promising twice as much TV inventory as Black Friday and Cyber Monday combined. They've even hinted at Alexa power deals, so if you own an Echo, a Dot, or a Tap, you can just yell at that thing all day to see what's on sale. Now leading up to July 12th Amazon is promoting Prime Day countdown deals where you can already take advantage of discounts. Don't forget, Prime Day is really just designed to get you to buy stuff. Even though we poke a little fun at it, it did really well last year in terms of sales. With that said, just because an item is listed as a prime day deal doesn't necessarily mean it's the best price out there. It's worth checking services like Camel Camel Camel which tracks Amazon price history. There's also Honey which is a browser plug in that will alert you if any third party sellers have the same product for sale but for less And don't forget those big box retailers like Best Buy, Walmart and others. They are very much aware of prime day and may try and undercut Amazon the same day. Keep it here for more highlights leading up to prime day again, that's July 12th. Good luck shopping and I hope you buy me something good. [MUSIC]