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Apple iPhone OS 4.0 brings folders for appsApple CEO Steve Jobs demonstrates folder creation for organizing apps in the new iPhone operating system due out in the summer.
[ Music ] >> So. Our second tent pole. This is one where we've also got a lot of requests. Folders. As people are downloading more and more apps, they're having to flick from page to page to page to find them, they want to organize them. They want a better way to organize them and a better way to find them. And folders fit the bill. And rather than talk about it, let me just show you what they look like. I can just drag apps in there. And you can see the icon actually changes as I drag apps in. Alright. So now I've got a folder with my games in it, and there they are. And I just tap on one to launch it. ^M00:00:44 [ Applause ] ^M00:00:50 >> I can drag this around anywhere I want. ^M00:00:51 [ Pause ] ^M00:00:56 >> Alright. And I can have as many folders as I'd like. I can also even, let me go ahead and make space in the doc. I can even put a folder in the doc so that I have it now wherever I am, whatever home page I'm on, I've got my games with me. Alright. Really nice. Now, one of the other things I wanted to show you, it's not really about folders, but it's about the, it's about the home screen, which is the ability to change the wallpaper. It's really nice. So let me go into settings and wallpaper, and I've got a camera roll with some, some wallpaper on it, and I can just change it very easily. I can say let's pick this one. I can set the home screen to this or the lock screen or both, and so I'm just going to set both to that. And now, you can see I've changed my wallpaper. Alright. Oops. Sorry. And, again, you see my folders right there. I can use multi-tasking and just go right back to settings exactly where I left. Let's pick denim. There we go. And again, folders. ^M00:02:10 [ Pause ] ^M00:02:16 >> And right back where I left again, and let me pick one more. ^M00:02:20 [ Pause ] ^M00:02:25 >> So there you go. And that's how easy it all is. So. That is folders. ^M00:02:36 [ Applause ] ^M00:02:42 >> An incredibly great drag and drop UI with intelligent naming, and you used to be able to keep, used to be able to see a 180 apps in your phone over those 11 pages. If you replaced every one of those with a folder, it's now over 2,000. [laughter] So for the person that likes to download a lot of apps, we have a solution. So that is tent pole number two, folders. [ Music ]