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Electrolux AEG Custom-Flex Refrigerators

BERLIN -- This year has seen Electrolux expand its Custom-Flex refrigerator feature, including adding it into a new series of fridges in Europe.

Just what, exactly, does Custom-Flex do? I'm ever so glad you asked.

Published:Caption:Photo:Tyler Lizenby/CNET

Standard exterior

On the outside: a simple, stainless steel fridge.

Published:Caption:Photo:Tyler Lizenby/CNET

Custom-Flex interior

On the inside, you'll find the Custom-Flex shelves in the door. Each bin hangs in place on a grooved rail -- you can pop them in and out,  slide them from side to side, and re-order them however you please.

Published:Caption:Photo:Tyler Lizenby/CNET

Vertical flexibility

Custom-Flex comes in handy when you're trying to make room for tall items like wine bottles.

Published:Caption:Photo:Tyler Lizenby/CNET

Bin variety

Bins come in a variety of sizes -- if you want more of a particular size, you can purchase them separately.

Published:Caption:Photo:Tyler Lizenby/CNET

European cool

These Electrolux models are branded as AEG fridges -- that's a German manufacturer acquired by Electrolux some years ago. That also means that they aren't available outside Europe.

But fear not -- Electrolux owns a lot of brand names in a lot of markets. That includes Frigidaire, and sure enough, you'll find Frigidaire Custom-Flex fridges on sale in the US.

For the rest of the news from IFA 2015, check out CNET's complete coverage.

Published:Caption:Photo:Tyler Lizenby/CNET
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