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Highlights from Mattel and Hasbro at Toy Fair 2017

Marvel's Dancing Groot robot is sure to be a hit when it comes out in the fall.

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The newest Barbie Doll is now a hologram. With Mattel's Hello Barbie Hologram, a fully animated Barbie lives inside this box, available to answer a child's questions, set reminders, or dance to music. All you need to say is the magic phrase, "Hello Barbie," followed by a command.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Kamigami Robot kits allow you to build one of six models and then control the little critter from your phone.

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Highlights from Mattel and Hasbro at Toy Fair 2017

These new action figures from WWF are called Tough Talkers, and yes, they trash-talk each other in the ring.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Roarin' Tyler the playful tiger from Fur Real will be available for $129 in August.

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Highlights from Mattel and Hasbro at Toy Fair 2017

The Aristotle Baby Monitor allows automation of various settings from your phone.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Think & Learn's Smart Cycle gets your little one using their legs as they virtually cycle through a gamelike world.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Disney Pixar's "Cars" franchise offers the Tech Touch Lightning McQueen, which features a touchscreen you can program courses for the car to drive.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Teach 'n Tag Movi is a robot that will get your child moving with six different games.

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Highlights from Mattel and Hasbro at Toy Fair 2017

There are new Viewmaster titles coming out in 2017 if your kid is a VR early adopter.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Barbie has added new natural hair types to its line featuring more diverse dolls.

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Highlights from Mattel and Hasbro at Toy Fair 2017

The Boomerang by Powerwheels is a three-wheeler with Smart Drive technology.

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Highlights from Mattel and Hasbro at Toy Fair 2017

CNET editor Scott Stein tries his hand at the new wearable version of Simon called Simon Optix.

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Highlights from Mattel and Hasbro at Toy Fair 2017

American Girl Dolls show off the Willwishers line.

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Highlights from Mattel and Hasbro at Toy Fair 2017

This is the new Titanium line of collectable Star Wars action figures.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Trolls never go out of style.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Tech Suit Spiderman has web-wings and says 40 or so different phrases when activated by motion.

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Highlights from Mattel and Hasbro at Toy Fair 2017

This Zombie Strike crossbow is easy on your victims.

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Highlights from Mattel and Hasbro at Toy Fair 2017

The Batbot Extreme features projectiles, retractable wings, vocalizations and a mini Batmobile that emerges from the garage in its foot.

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Highlights from Mattel and Hasbro at Toy Fair 2017

New Pokemon figurines were on display at Mattel.

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Highlights from Mattel and Hasbro at Toy Fair 2017

These Wonder Woman dolls are about the size of Barbies and are just in time for the movie.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Scott Stein models the First Order Stormtrooper Deluxe Blaster from Nerf.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Enchantimals come in a variety of interesting styles, also from Mattel.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Hotwheels shows off its latest DC character cars.

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Highlights from Mattel and Hasbro at Toy Fair 2017

And its Marvel models.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Star Wars cars were on display too!

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Highlights from Mattel and Hasbro at Toy Fair 2017

Transformers' new robot is a remote-controlled "Sqweeks" Autobot.

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Highlights from Mattel and Hasbro at Toy Fair 2017

We expect to see lots of Star Wars stuff on the show floor!

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Highlights from Mattel and Hasbro at Toy Fair 2017

Mega Construx Build Beyond kits were featured in an impressive display. Here's one of our favorites.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Wear safety glasses when you're playing twith the Rival Nerf gun for Precision Battling. The little rubbery balls it shoots can sting a little bit.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Meanwhile, Transformers is re-releasing all sorts of vintage models in a line called Generations.

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Highlights from Mattel and Hasbro at Toy Fair 2017

The Hana Zuki Mood bracelet accomodates a variety of charms and hooks up to a playful interactive app.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Rock'em Sock'em Robots was a popular attraction at Mattel's booth.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Groot not only dances but grows with this extendable figurine.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Magic Twilight Sparkle is a robotic My Little Pony toy coming out in the fall, just in time for the feature film.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Fans will love seeing all the Marvel figurines on display at the Toy Fair this year.

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Highlights from Mattel and Hasbro at Toy Fair 2017

If you love Simon and Star Wars, you're sure to love the Darth Vader Simon game.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Nerf Nitro shoots not nerf, but tiny cars. Customize your kit with various accessories.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Marvel's Megacity Play Set can be mixed and matched with all sorts of their 6-inch toys.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Scott Stein models the Star Wars Poe Dameron Helmet, which includes a rich sound effect experience.

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Highlights from Mattel and Hasbro at Toy Fair 2017

The Legend series are Marvel's high-end collectible figurines.

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Highlights from Mattel and Hasbro at Toy Fair 2017

The Judge is a Doomlands themed nerf gun that doesn't mess around.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Magic: The Gathering is releasing a new standalone multiplayer game called Archenemy.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Beyblade is demonstrating a new app that helps you calculate your projectiles in this game of spinning tops that collide and explode.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Scott Stein tries on the Starlord electronic helmet.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Your child can learn basics of coding when programming dance moves for this doll, Dance Code Belle.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Baby Alive is releasing a new boy doll called Snackin' Luke. The dolls cry real tears and can speak English or Spanish. You choose whether they will call you "mommy" or "daddy."

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Highlights from Mattel and Hasbro at Toy Fair 2017

Put together this robotic dog named Proto Max with a kit from Fur Real Makers and then play virtual fetch with it.

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Highlights from Mattel and Hasbro at Toy Fair 2017

Get modular with the Nerf N-Strike Modulus System.

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Highlights from Mattel and Hasbro at Toy Fair 2017

The new Star Wars Bladebuilder allows you to switch between playing a Sith lord and a Jedi.

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