Ad networks can plug into the developer platform as well. Developers can control how the service is used, which networks you use, or let the advertising service automatically bring the ad that will bring you the most revenue. BlackBerry said developers would get a 60 percent share of revenue.
BlackBerry hopes the BlackBerry Z10 will help it keep pace in the Android- and iPhone-dominated developer environment.
/ Photo: Stephen Shankland/CNET
Innovation: The heart of BlackBerry
BlackBerry 10 OS: Reinvented
Former BlackBerry co-CEO Mike Lazaridis
SuperApp developer challenge
BBM Social Platform
Ad network integration
Z10 and the Q10
Dev Alpha reference handset
The BlackBerry Z10
Interruption of a phone call
BlackBerry OS 10
BlackBerry 10 interface
You can see more clearly in this image how the position of the predicted words is dependent on the first letter of the words predicted in BlackBerry 10 OS. This is a clever evolution of the SwiftKey formula, giving touch-typists an advantage.