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Web site's challenge: Name the next decade

With the millennium just weeks away, Y2K bug concerns may be overshadowed by another problem gripping the public: what to call the next decade.

With the millennium just weeks away, Y2K bug concerns may be overshadowed by another problem gripping the public: what to call the next decade.

Not content to leave the outcome to chance, three veteran Net heads have launched Namethedecade.com, a Web site that gives the public the opportunity to make nominations and vote for their preference.

Since the site was launched 10 days ago, suggestions have trickled in ranging from the serious--"the two-thousands," "the singles," "the zeros"--to the not-so-serious--"the zippity-do-dahs," "the anticlimax," "the tainties (cause it 'taint the nineties, and it 'taint the teens)."

The site was created by Ali Partovi, Sanjay Madan and Alan Shusterman, a trio of LinkExchange veterans who have worked at Microsoft since the 1998 buyout of the banner ad pioneer.

"We realized there's so much tension to the millennium, and none of us knew what it would be called," Partovi said. "We were just wondering who was in charge of deciding it."

They began sending out email to promote the idea and launched the Web site Nov. 19. So far, the site has grown 50 percent every working day since it launched and has been visited by more than 13,000 Net users, according to Partovi.

Partovi added that the site has received "thousands of votes," but he would not specify precisely how many. So far "the Naughties" is in the lead, with the "Two-Ks" following close behind.

To the Web site's creators, the goal is to let Web users decide on the best name, not to leave it up to the government or the media.

"We're tired of letting 'Them' decide everything for us," the original email reads. "This is our chance to choose our name, our destiny!"