Stephen Burch, president of Comcast's Atlantic division, will become the new president and CEO of NTL on Jan. 16.
NTL is hoping to draw on Burch's experience at Comcast--specifically, working on the Telewest, which it agreed to buy in October. The combined company will be the United Kingdom's second-largest pay-TV company (behind ) and the second-largest phone company (behind ).--to help with NTL's integration of
In his new role, Duffy will be responsible for mergers and acquisitions, and analysts believe that he'll still drive negotiations with Virgin Mobile.
Earlier this month, NTL made an 817 million pound ($1.45 billion) bid for Virgin Mobile, a move that would enable it to offer "quadruple play" services: mobile and fixed telephony, Internet and television.
The Virgin Mobile board rejected the offer but downplayed the fact that it was about money. Virgin boss Richard Branson has said he believes that the two parties will be able to reach an agreement.
Sylvia Carr of Silicon.com reported from London.