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Tinder gives extra control to women with 'My Move' feature

The setting allows women to start the conversation, and it's currently being trialled.

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Tinder is trialling an extra level of control for female users.

James Martin/CNET

Tinder is reportedly trialling a feature that gives women an extra level of security that allows them to start a conversation with a man.

"My Move" lets women choose in their settings that only they can start a conversation with a male match after both have swiped right, Reuters reports.

The dating app normally allows either person to start a conversation after they've approved each other's photos. It's been testing "My Move" in India, but plans to roll it out worldwide if it proves successful there.

"By giving our female users the ability to exclusively send the first message if and when they want to, My Move provides women the autonomy to choose how to engage with their matches and empowers them to control their experiences," Taru Kapoor, Tinder India's general manager, said in an emailed statement.

"We believe that true choice is letting women be who they are and empowering their choice to shape their own identity and experiences."

Bumble, a rival dating app, already only allows the woman in a male-female match to begin the conversation.

The company launched Tinder U, a feature aimed at college students, in August, while Facebook's new Dating service kicked off in Colombia on Thursday.

First published Sept. 25 at 3:51 a.m. PT.
Updated Sept. 26 at 1:06 a.m. PT: Adds Tinder comment.

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