"Ladies and gentlemen...Steve Jobs." With only a few weeks left before it hits cinemas, a new trailer has arrived for the hotly anticipated biopic of Apple founder Steve Jobs.
The film, written by Aaron Sorkin and directed by Danny Boyle, focuses on three crucial points in Jobs' life and career. Each section is based around an Apple product launch, depicting the personalities and the drama involved in bringing new Apple devices into the world.
The film had its first showing at the Telluride film festival earlier this month. Critics are already talking about a possible Oscar for Michael Fassbender's portrayal of Jobs, while noting that the portrait of the man is unsentimental and even unflattering. The new trailer focuses largely on Jobs' relationship with the daughter he denied for years.
Meanwhile Tim Cook, Jobs' successor as CEO of Apple, branded the film "opportunistic". Speaking on Steven Colbert's late-night TV show in the US, Cook admitted he hadn't seen the film but added, "I think that a lot of people are trying to be opportunistic, and I hate this."
Alongside Fassbender, Kate Winslet appears in the film as Apple's marketing boss Joanna Hoffman, who is entwined in her boss' professional life and his personal life as she urges him to reconcile with the daughter he denied for years. Jeff Daniels is Apple CEO John Sculley, who was brought to Apple by Jobs before the two became locked in a power struggle. And Seth Rogen plays Steve Wozniak, who co-founded Apple in his garage with Jobs.
The real Woz was impressed by the film, saying, "."
"Steve Jobs" is set to hit US theatres on 9 October, the same week as the anniversary of Jobs' death in 2011. It opens in the UK on 13 November and Australia on 8 October.