Since Microsoft launched the idea of avatars with its "New Xbox Experience" system software update this time two years ago, the company's executives and employees have regularly been presented in avatar form at the company's gaming events. But that's about as far as it's gone--short of today.
In honor of the launch of Microsoft's Kinect motion-gaming camera later this week, the vast majority of Microsoft senior executives now appear as Xbox avatars on the company's press page.
One big omission is Windows and Windows Live division president Steven Sinofsky, whose mug has been replaced merely with a standard Windows icon. Maybe he's just keeping allegiance to Microsoft's Games for Windows initiative, but it's noticeably out of place compared to the others.