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Live from Intel's keynote at CES 2010

Intel CEO Paul Otellini is scheduled to take the stage at 4:30 p.m. We'll be posting frequent updates from his speech here at the Las Vegas Hilton.

The scene before Intel CEO Paul Otellini's keynote address at CES. James Martin/CNET

LAS VEGAS--As Day 1 of CES 2010 comes to a close, Intel CEO Paul Otellini will be giving a speech beginning at 4:30 p.m. PST.

We'll be posting frequent updates here. People are still filing into the Las Vegas Hilton, but we should be getting started momentarily.

Update 4:45 p.m.: Otellini kicks off the speech by talking about Moore's Law. Today, he says Intel has the first shipping 32-nanometer microprocessor, and he's going to talk about "the evolution of personal computing."

Paul Otellini on-stage at CES 2010. James Martin/CNET

Update 4:55 p.m.: First up, the home. High definition had been the driver in the industry from 2007 to 2009, but that's changing. "I think that 3D is the next thing that's poised to explode in the home. In 2010 there will be 50 3D movies released," he says. But sports, video games, and concerts are coming in 3D more frequently too.

By way of demonstration, he shows a montage of 3D footage, including an Avatar trailer, U2 concert, a boxing match, and a racing video game. "I think it would be even cooler if we could make 3D content on our own, in our own homes."

Using a Dell Alienware system with a Core i7 processor, a 3D TV, and a stereocamera, Otellini and a helper show how to make a 3D home movie made using a special software program. The Core i7 can handle HD, full-frame rate videos that previously were made only in film studios.

Attendees check out some 3D effects. James Martin/CNET

Update 5:10 p.m.: People are going to need ways to share that content with each other, however. There's USB 3.0, but there's something even faster, Light Peak. It transfers data at 10 gigabits per second, or one Blu-ray movie downloaded in less than 30 seconds. But there's also a wireless version. Called Intel Wireless Display, any new 2010 Core-based laptop from Intel can transfer data between each other wirelessly using just an adapter.

TVs are getting smarter, he says. Intel is making a computer on a chip to go inside TVs. "Entertainment, I believe, will also be driven by Moore's Law," he says.

He then shows a demo of the Intel Home of the Future. It includes a set-top box from Orange and France Telecom, which includes the system on a chip. It shows livestream previews of what's on any channel, including what's currently playing in a full-screen grid. It can also record any of it.

They also demo how to stream what's on a laptop over to a TV with a wireless Netgear adapter and no wires.

Otellini introduces new Intel processors. James Martin/CNET

Update 5:20 p.m.: Now he's talking up mobile devices. 40 million Netbooks, featuring the Atom processor, have been shipped, Otellini says. At CES, Intel is launching the next-generation Netbook platform. It enables thinner, faster Netbooks with longer battery life, he says.

But there's also new stuff on the software side. Intel is providing its own app store, the AppUp Center. It's an app store for Netbooks, and the apps will work on Windows and Linux machines. Different OEMs will customize AppUp Center for its own machines, so it will vary based on manufacturer. They show a Dell Linux system as an example.

Acer, Asus, Dell, and Samsung are so far committed to building their own versions of AppUp Center. But it's not just for PCs, he says. Eventually this will make its way to handhelds and "smart" TVs. More announcements will be forthcoming in the next few months.

AppUp partners James Martin/CNET

Update 5:35 p.m.: In 2008, Otellini showed some apps that at the time couldn't be done on a handheld device. Now he shows them using an LG 5-inch widescreen HD smartphone with Moorestown architecture inside: running a 1080p movie while making calendar appointments.

In the future, every electronic device will eventually connect to the Internet, Otellini says. Specifically, digital signage, where billboards and ads will be customized to specific customers--which will be powered by Core i7 processors. They'll have touch screens so people can interact with ads and see specific offers. Quick demo: A sensor can show someone clothes available based on the person's size, which it registers when the person approaches the display.

There will be hundreds of applications of that same kind of thing in other industries, Otellini predicts.

Demonstration of streaming media from a laptop to a TV. James Martin/CNET

Update 5:40 p.m.: To end, Otellini says there will be much more from them in the future and they're not resting on their laurels. "We want Intel to be the architecture or the brains of every electrical device."