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iPhone 5S parody ad: 'the S stands for same'

With Apple launching its new smartphones in mere days, here's a parody ad claiming that "people don't like change".

Phones

On 10 September, Apple will reveal its new range of iPhones, expected to be the iPhone 5S and the lower-cost iPhone 5C.

CNET Australia will be there to bring you all the news from the event, but in the meantime, here's a slickly produced parody ad for the new phones, a suggestion that Apple might need to work on its "innovation".

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