The American Arbitration Association unveiled a Web portal that provides dispute management services and information for the business-to-business industry. The organization said it developed the Dispute Risk Management portal to promote fairness in the e-business community and to strengthen online business-to-business transactions. The organization will offer online claims and case management for disputes. The site launch comes after the release of a "B2B eCommerce Protocol" developed by the group's e-commerce unit and a group of leading technology providers. The protocol works to establish standards for managing disputes in the e-commerce market.