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Culture

Bottle Cap umbrella--no more pop tops

Unlike conventional dome-shaped brollys, the Bocap Brella looks like an oversize bottle cap that drops vertically at the edge like a skirt.

Brocap Brella
Samm's Umbrellas

Oprah loves it and it could be the next darling for advertisers, too.

Unlike conventional dome-shaped brollys, the Bocap Brella looks like an oversize bottle cap that drops vertically at the edge like a skirt. It's not clear how the wind breaks when it hits the umbrella, though its unique design is engineered to resist brolly inversion, which is a common occurrence for those living in the tropics.

The flat top, with a diameter between 16 inches and 40 inches, also means more real estate for advertising messages or pop art.

There's some of that incomprehensible patent literature here if you are into the details. Otherwise, surf on over to Samm's Umbrellas for the order form.

(Via Crave Asia)