Amazon's latest culinary stop: San Francisco. The e-retailer announced Tuesday that it has expanded its free, one-hour restaurant delivery service to 33 ZIP codes across the city, partnering with more than 115 local restaurants, including Big Chef Tom's Belly Burgers, The Monk's Kettle and Nick's Crispy Tacos.
The Seattle company's restaurant service is now in eight US markets, with these food deliveries available only to Amazon's Prime members within the Prime Now mobile app. The service is powered by local couriers that partner with Amazon. Still, the retailer will have to work hard to stand out in San Francisco, where a number of food delivery services are already available, including Postmates and Uber.
Looking to do just that, Amazon also on Tuesday unveiled a "price guarantee," promising no markups for meals in all the cities where it delivers for restaurants. If a customer is charged a higher price than what's shown on a restaurant's current online menu, Amazon will fully refund the price of that one item.