6
This content is rated TV-MA, and is for viewers 18 years or older. Are you of age?
Sorry, you are not old enough to view this content.

CNET News Video: WWDC 2009: Zipcar launches app for iPhone

About Video Transcript

CNET News Video: WWDC 2009: Zipcar launches app for iPhone

3:00 /

At Apple's WWDC in San Francisco, Luke Schneider of Zipcar shows off a new application for the iPhone. The new software enables Zipcar users to find and reserve the nearest available vehicle on a city map. It also sports a feature that will beep the horn of the reserved Zipcar and unlock it when the user is close by.

>> Good morning. Joining me today is Jonathan Wolfe [assumed spelling], principle engineer at Zipcar. We're very excited to introduce our new Zipcar iPhone app today using Jonathan, a typical Zipcar member. He'll be picking up friends for dinner later tonight but Jonathan doesn't own a car. As with more than 25 percent of our Zipcar members, Jonathan says his life is on iPhone. So as he walks along Mission Street, he taps the Zipcar icon to instantly find and reserve a Zipcar. The application locates him, then immediately shows him all the available Zipcars nearby. Now with the iPhone [inaudible] map kit, maps embedded in our application make it fast and easy for zipsters like Jonathan to search, pan and zoom into Zipcar locations all around the city. Indicated by these stylish Z push pins, Jonathan instantly sees all the Zipcar locations nearby. Green pins indicate cars that are available now. When he taps on a pin, up pops the location name and the number of available Zipcars. With current location and geo-coding, Zipcar members instantly see vehicles in any Zipcar city such as New York, Boston, Toronto, San Francisco even London. Jonathan selects Beale Street, a location within walking distance and browses through the list of available Zipcars. While a Prius is nice, he decides a mini-Cooper would be more fun for the group. He selects Minnie McDougal [assumed spelling] from the list. All Zipcars have names. He learns everything he needs to know about Minnie McDougal before reserving, what it will cost, how many will fit comfortably, even a few fun facts and because he'll probably want to reserve this car again, he taps the heart button to be sure to tag it as a favorite. Next he taps reserve, dials in his time information, and reserves the car for 5 hours. A few more taps done and confirm and the Minnie McDougal is his for the evening. Now as he nears the car's location, Jonathan needs some help finding his car among the variety of Zipcars in the pod. Well I'm happy to say he can now hear where his car is simply by tapping the horn icon on his iPhone. [ Applause ] Now that he's located his car, Jonathan taps unlock and the car actually unlocks. [ Applause ] He jumps inside where the key and an iPod adapter await him and off he goes. And that is Zipcar on the iPhone. Thanks very much. [ Applause ]

New releases

The Arcade: a capitalist commune of indie game development
5:36 December 21, 2014
Playing host to 19 different companies, the Arcade in Melbourne, Australia is dedicated to changing the face of indie game development....
Play video
XCAR Awards 2014: Person of the year
1:41 December 20, 2014
Some incredibly people crossed paths with XCAR in 2014. We look back to see who impressed us most.
Play video
2014 BMW i8 (CNET On Cars, Episode 56)
19:02 December 19, 2014
BMW's i8 is definitely a taste of the future -- but whose? We'll shed some light on MPGe, the benchmark for tomorrow's cars. And we...
Play video
Need a new size? Just tap the mirror
1:55 December 19, 2014
In a place where fashion comes first, tech is coming in at a close second. In major department stores and small boutiques, the dressing...
Play video
Did life forms exist on Mars? Curiosity makes a big find, Ep. 187
4:46 December 19, 2014
It's the last Crave show of 2014. This week, Curiosity makes a huge discovery, the US Navy has a shark drone and American satellites...
Play video
Obama: Sony wrong to pull movie over hackers' threats
2:56 December 19, 2014
President Obama addresses the Sony cyberattack and vows to respond to North Korea. Also, T-Mobile settles cramming lawsuit, and Facebook...
Play video
A cheap activity tracker you will actually want to wear
2:11 December 19, 2014
CNET's Dan Graziano gives you a look at one of the most affordable fitness trackers on the market.
Play video
Embarrassing moments in tech (2014)
2:53 December 19, 2014
The high profile tech of 2014 that aimed for the stars and landed in the gutter.
Play video