Why did Jerry Yang take the CEO role at Yahoo?: CNET News Video
CNET News Video: Why did Jerry Yang take the CEO role at Yahoo?3:54 /
At the Web 2.0 Summit in San Francisco, John Battelle, chairman of Federated Media Publishing, talks to Jerry Yang about his job as CEO of Yahoo. Yang discusses his decision to take the position, the challenges he's faced since then, and his vision for building a better advertising and content platform.