This content is rated TV-MA, and is for viewers 18 years or older. Are you of age?
Sorry, you are not old enough to view this content.
CNET News Video: What Twitter's IPO means for users
About Video Comments (0 ) Transcript

CNET News Video: What Twitter's IPO means for users

2:04 /

Twitter's IPO had a smooth start compared with Facebook's, even though questions remain about whether Twitter can turn a profit. But putting financials aside, CNET's Kara Tsuboi and Daniel Terdiman discuss what it means for everyday users now that Twitter is a publicly traded company.

-Twitter announced the start of trending today with a simple tweet, ring but pop may have been appropriate. Twitter shares opened at $45, more than 70 percent higher than the $26 per share price Twitter set. With that pricing, Twitter is now valued at more than $31 billion. The initial price Pop came about an hour after the opening bell rung by three Twitter users: Star Trek actor Patrick Stewart, a 9-year old activist Vivienne Harr, and a Boston police office. The IPO made instant billionaires of its founders who are at the stock exchange and instant millionaires of some of its employees. Many who celebrated from the San Francisco headquarters, and the event was, of course, shared on Twitter. -[unk]-- -Launched in 2006, Twitter boasts around 232 million monthly users worldwide. Everyone from the Pope, to President Obama, to Taylor Swift, and have made the term hashtag a pop culture phenomenon. -Hashtag, is it Friday yet? -But Twitter has yet to make a profit. This highly-anticipated public offering comes a year and a half after Facebook's disastrous IPO. Initially selling for $38 a share, a dip to a low of $17, and took more than a year to rebound back to its IPO price. -One of Facebook's biggest problems was that they hadn't figured out how to make money off of mobile. Twitter, on the other hand, has its services really built for a mobile, and it always has been, and they've got a lot of advertising on mobile. Now that Twitter has shareholders to answer to, will users be seeing any changes? -Certainly, you're gonna see more embedded videos and, you know, ads that will be at the beginning and probably at the end of videos. So, if people wanna get that rich content on Twitter, they're gonna have to look at more advertising. -Now investors and Twitter will wait and see if in the long run the stock is hashtag successful. In San Francisco, I'm Kara Tsuboi, CNET.com for CBS news.
  • This is the interactive sidebar!

    Click any icon for more information as they appear--don't worry, we'll pause the video and wait for you to come back.

  • Links Polls Galleries
  • Video Review

New releases

ZTE's Nubia 5S Mini impresses on...
2:50 August 20, 2014
The ZTE Nubia 5S Mini is available contract-free for $280 -- a terrific price. It offers speedy performance,...
Play video
App for beating jet lag takes...
1:03 August 20, 2014
As the summer winds down and you squeeze in that last international vacation, let tech help you bounce back...
Play video
Is the Aston Martin DP-100 a vision...
7:09 August 20, 2014
Aston Martin teamed up with Polyphony Digital to put the DP-100 Concept in to Gran Turismo 6. XCAR spoke to...
Play video
Tips to stay safe on public Wi...
2:38 August 19, 2014
When you're away from home or work, free public Wi-Fi is incredibly convenient. But you do need to protect...
Play video
Retailer spills the beans on Moto...
4:59 August 19, 2014
Best Buy leaks everything about the Moto 360 ahead of their September 4thannouncement. Android Wear gets a...
Play video
Tomorrow Daily 038: HitchBOT crosses...
24:10 August 19, 2014
On todays show, we celebrate hitchBOT's successful journey across Canada, ponder drone delivery and how it...
Play video
The Monoprice Dual Extrusion 3D...
3:57 August 19, 2014
CNET editor Dong Ngo demonstrates his expertise in 3D printing using the Monoprice Dual Extrusion and...whipped...
Play video
Sharp Aquos Crystal: A 5-inch smartphone...
1:11 August 19, 2014
Sharp's no-bezel smartphone offers premium design at an affordable price.
Play video
 

Video discussion

Conversation powered by Livefyre