Tesco is notorious for its viciously aggressive pricing and with its own-brand Technika range of TVs it's introduced this strategy into the AV battlefield. This set is a good example, as priced at just £249, the Technika 32-2010 is cheaper than some of the 23- and 24-inch models we've reviewed recently from other budget brands such asand .
Won't cause offence
While the TV is certainly no looker, it's not horrifically ugly either. The whole chassis is made from plastic, but apart from the slightly flimsy stand it feels reasonably well put together. The design won't turn heads, but neither is it actively offensive.
The front is finished in standard-issue glossy black, and Technika has sensibly made its chrome-coloured logo on the front as small as possible. The TV uses traditional CCFL backlighting, so it's not the slimmest model around, but at 94mm deep it's not preposterously bulbous.
Where the cost-cutting is perhaps most evident is in the range of connections on offer on the rear. While most 32 inchers these days offer three or more HDMI ports, this model makes do with just two. There's also only a single Scart socket, although you do get side-mounted composite and component ports as well as a VGA input. Predictably, given the low price tag, the TV doesn't include any USB playback feature and also lacks an Ethernet port or Wi-Fi so you can't use it to stream music or video from a PC.
Setting up the TV is very straightforward -- as soon as you turn it on, an onscreen wizard guides you through tuning all the channels. The menu system is quite basic and has all the design charm of MS-Dos, but it's sensibly laid out and easy to find your way around.
Thankfully Technika has spent a little more time on the programme guide. It's not exactly laden with colours, but it does use large fonts and a traditional bricks-in-the-wall style layout that makes it easy to compare what's coming up on different channels at different times. There's also a zoom feature that lets you increase or decrease the amount of programming information it shows in one go.