Sony Ericsson Z555i review:

Sony Ericsson Z555i

Typical Price: £60.00
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3 stars

CNET Editors' Rating

The Good Easy-to-use keypad.

The Bad Lacks an overall theme; features are underwhelming.

The Bottom Line Fashion phones are one of the most subjective products out there and while some of you may like the Z555i's flashy front, we think it looks rather tacky and lacks the overall style or features to deserve a higher mark

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6.5 Overall

Sony Ericsson isn't famous for fashion phones, but that doesn't mean it doesn't make any. The Sony Ericsson Z555i is an entry-level handset aimed to appeal to fashionistas on a budget. But do style-mongers want an inexpensive stylish phone or something more upmarket? We took the Z555i out on the catwalk to see if it had what it takes to make it in the fashion mobile market.

Compared to the Motorola Razr V3, for example, the Z555i doesn't have a quality feel, but it is solid and will take a few tumbles. You'll either love or hate the shiny front surface of the Z555i, but we think it looks like something Barbie would be into. The criss-crossed glossy pattern doesn't really fit in with the rest of the phone's matte finish and gives the impression it's designed to appeal to magpies.

The Sony Ericsson Z555i's keypad is large and easy to use

While we like the Z555i's large and easy-to-use keypad, the screen is smaller than we expected and low-res (176x220 pixels), so pictures don't look very sharp. Underneath the glossy front section, there's a small OLED screen that displays the time and incoming call and text info, which is cleverly hidden when not in use and adds something extra to an otherwise basic phone.

The Z555i's simple design is matched by a simple set of features. A 1.3-megapixel camera with no flash doesn't produce the sharpest shots we've ever seen, but it'll suffice for small MMS pictures. The ability to upload pictures to Blogger is neat but again it's a shame the camera doesn't produce better pictures. In line with the basic camera is a basic MP3 player that lets you shuffle tracks and set playlists.

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