Samsung Wave 723 review: Samsung Wave 723

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CNET Editors' Rating

3 stars Good

Average User Rating

2 stars 2 user reviews
Review Date:
Updated on:

The Good Responsive touchscreen; Multi-touch zoom; Wi-fi and HSDPA; Customisable home screens.

The Bad Small range of widgets; Empty app store; Sluggish at times.

The Bottom Line The Samsung Wave 723 is a perfectly serviceable touchscreen phone with a good selection of features, but there are too many cheap, powerful Android phones that do the same job and lots more

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The Samsung Wave 723 is only the second phone with Samsung's brand-new Bada software on-board, but it feels far from fresh. Instead, it's a capable, cheap phone that covers the basics in unspectacular style. But with cheap Android phones firing out like foamy death from a Nerf N-Strike Havok-Fire EBF-25, we can't get too excited about a phone that only offers a pale imitation of a smart phone's prowess.

The Samsung Wave 723 is free on a £15-a-month contract or £199.99 on pay as you go.

Nice but dull

It's hard to come up with many superlatives for the Wave 723. Unlike its big brother, the Samsung Wave, it hasn't got a stunning AMOLED screen or a snazzy metal case. Instead, it's a rounded, plastic phone with a low-resolution screen that feels more like an improvement on the popular Samsung Genio Touch.

But just because the Wave 723 is a bit dull, doesn't mean that it's not decent. In fact, it's an exercise in adequacy. The plastic case, for example, isn't a patch on the Wave, but it feels well-made and solid. The box also included an optional leather screen protector that may appeal if you're nervous about breaking the screen, or if you like flipping your phone open like a Star Trek communicator.

The touchscreen is the capacitive kind, which means that you don't need a stylus or sharp fingernails to use it. We found it impressively responsive, which is especially important for a phone where you have to type on a virtual keyboard rather than using proper buttons. We had no trouble typing accurately right from the get-go on the on-screen Qwerty keyboard, even when the phone was in portrait mode and the keys were tiny.

However, we do wish that the 240x400 pixel, 3.2-inch screen had a higher resolution. There are plenty of places that show lots of small text on the phone, from the Twitter app to the Web browser, and the low resolution meant that it wasn't easy to read. 

Bada bing!

You can pack the Wave 723's home screens with widgets, which can include everything from a stream of your Facebook and Twitter updates to shortcuts to your favourite contacts. We found it easy to add and remove widgets by tapping a button that sits at the top of the screen, which isn't the most elegant of solutions, but is certainly straightforward.

Sadly, the widgets weren't always the perfect size to fit the screen. The bookmarks widget, for example, wasn't wide enough to fill the screen, but didn't leave enough width for us to tuck another one beside it. At least there is plenty of space, with up to seven home screens on offer -- you'll just have to become used to sliding from one to the other all the time.

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Where to Buy

Samsung Wave 723

Part Number: CNETSamsung Wave 723

Typical Price: £199.99

See manufacturer website for availability.